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Friday, December 14, 2018 New York, NY, USA

Starbucks Reserve Roastery New York

Welcome to the Starbucks Reserve Roastery in New York! Almost 25 years after the very first Starbucks made its way to New York City, a one of a kind, immersive, and interactive Starbucks experience like no other has arrived. As a New Yorker and avid coffee drinker, it was an honor to be one of the first few to get a look at this amazing space located in the Meatpacking District, a part of the city known for its manufacturing history.

Here, they will be roasting and crafting extraordinary coffees as well as house Arriviamo, a craft cocktail bar perched above the Roastery, overlooking the entire space and Princi, providing fresh and delicious pastries to go with your drinks. The design of the space is absolutely stunning and sure to take your breath away. Just imagine Willy Wonka’s chocolate factory, but coffee!

I immediately fell in love with the industrial elements of the space. I admit, I didn’t know where to look first. Entering the open space allows you to really see everything that the Roastery has to offer. With my background in interior design, and obviously my love for coffee, this experience was unforgettable.

I remember goingto Starbucks before my interior design classes, because it was a necessity to start my day. Also, as a college student, it was something I couldn’t do without, especially for a morning class. But of course, my experience at other Starbucks locations would be to order my drink, grab it, and go. The Roastery is going to change that routine. 

With this space, I can meet with friends, hang out, enjoy breakfast, lunch, or even drinks after dinner. The massive space with so many seating options is a great destination rather than just being a stop along the way. Studying interior design taught me about the importance of environment and mood, and I just loved the way mine felt in this space.

We often don’t think about the process behind the coffee we order, but I loved that the Roastery immerses you in the experience. From the beans to the roasting process and then the different ways you can make coffee through the various machines throughout the space, I loved being able to see it all happen before my very eyes. It allows one to really appreciate that cup of coffee, and it definitely made mine much more enjoyable that morning.

Another aspect of the space that I was so thrilled to see were the people there. Everyone was so passionate about being at the Roastery, sharing their knowledge, and just interacting with everyone in a way that wasn’t rushed at all. I hope that anyone that visits this space interacts and learns a little bit more about how everything happens from one phase to another. 

New York holds such a special place in my heart and it’s a city I definitely can never be too far away from. My journey as a content creator has led me to so many coffee shops through the city, but I love how the new Starbucks Reserve Roastery gave me an experience like no other. It’s now a place I can make a destination to enjoy with friends, sip on my coffee with no rush, and just slow down my pace a little bit more. Definitely make your way to the new Starbucks Reserve Roastery in the Meatpacking District, and I hope you too take the time to enjoy your Starbucks experience and really take it all in.

In Collaboration with Starbucks

61 9th Ave, New York, NY 10011

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